Earlier this year IKEA announced the return of its annual ‘Soft Toys for Education’ campaign, which will run from November 10, 2013 to January 4, 2014. During this period, the IKEA Foundation will donate one euro (approximately $1.34)* to UNICEF and Save the Children to give children in developing countries access to a quality education. Launched in 2003, the campaign has impacted 10 million children in 46 countries and donations have totalled $74 million for 90 projects.
This year marks the 45th anniversary of “It’s a Small World” at Disneyland, and to celebrate and carry on the message of It’s a Small World a line of products has been created to help children around the world.
It’s a Small World represents a powerful, unifying idea: regardless of individual nationality or ethnicity, we are all more similar than we are different. This idea champions what we all know in our hearts—though a world apart, we are all connected to each other.
The FEED Our Small World tote is made of natural burlap, and has cream-colored organic cotton interior lining. Each bag measures approximately 16” wide, and 14” high. Each Tote bag purchased* will help UNICEF supply 500 children with a year’s worth of essential Vitamin A supplements.